Honesty is the best policy, and new laws coming into effect this year will leave nothing to chance, as allergens are to be made crystal-clear on all food packaging to help educate and prevent tragedy.

This week, new research from GS1 UK was released highlighting Brits need for educating, as some 57% couldn’t identify nuts as the allergen in pesto, and one in six (16%) cannot identify ANY allergens in common food groups.

Maddy spoke to Professor Adam Fox, Paediatric Allergist and Resident Expert on ITV This Morning, to discuss the latest data highlighting Brits’ lack of knowledge on where allergens can be found. Our guests will be on hand to educate, clarify and inform the upcoming regulations aimed at keeping British consumers safe under ‘Natasha’s Law’..

For more info see https://www.anaphylaxis.org.uk // https://www.allergyuk.org/